Wednesday, December 28, 2011

Could London Hotels Suffer a Post-Olympics 'Hangover?'

2012 will be a huge year for London in more ways than one. With the Queen's Diamond Jubilee and a certain international sports event set to descend upon the city, Londontown will see a massive influx of tourists. Hotel rooms are rapidly being snapped up by intelligent travelers, and profit projections for city lodgings remain promisingly high.

But what will become of the city after the torch has been extinguished and tinsel and confetti from the Queen's celebration swept away? According to a recent report by local commuter publication of choice, the London Evening Standard, a dark cloud may descend over the city come 2013.

Per a representative from PricewaterhouseCoopers, "if visitor numbers to the capital do not pick up sharply once the Games have finished," a profit "hangover" may ensue owing to a sharp and sudden decline in visitors.

Unfortunately, this isn't the kind of morning-after buzz that swiftly quaffed pint or traditional fry up will remedy. Rather, it's suggested that businesses "implement plan B in preparation for a prolonged period of low, erratic demand." Bummer. Best to load up on the Vitamin B now, London hoteliers.

(Source: HotelChatter.com)

Need to book a room for the London Olympics? Log on to www.metrostar.com

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